Marwit · Creative Direction

PORTFOLIO

 

This portfolio contains confidential client work.
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Aubagio

Sanofi Genzyme · 2018–2021

Photography, print campaigns, and patient-support materials for Aubagio — a once-daily oral treatment for relapsing MS.

Aubagio lifestyle photography
Aubagio print ad
Aubagio print ad 2
Aubagio print ad 3
Print Photography Patient-facing print campaign
Aubagio kitchen mockup
Aubagio bathroom mockup
Packaging Mockups In-home product placement concepts
Aubagio welcome kit schematic
Aubagio bottle with tracker
Aubagio SMP
Patient Support Welcome kit design, adherence tools, nurse support collateral

MS One to One

Sanofi Genzyme · Digital / Social

Ongoing social and email campaigns for Sanofi's MS patient-support program — Instagram, Facebook, and CRM email.

All Billboards page 1
All Billboards page 3
OOH / Outdoor Relapsing MS awareness billboards
MS Instagram symptoms
MS Instagram doctor discussion
MS Instagram halloween
MS Instagram wrapping
MS Instagram slow steady
MS Instagram symptom tracker
Instagram Facebook Always-on social content — wellness, education, awareness
Facebook 4 keys
Facebook Monday Mantra
Facebook Thanksgiving
Facebook get moving
Facebook Seasonal content series: holiday, wellness, motivation
CRM / Email Desktop & mobile-optimized email series — treatment switch journey

ARENA

Campaign · Print / Digital

A multi-channel disease awareness campaign spanning print, digital, and environmental applications.

ARENA campaign page 1
ARENA campaign page 2
ARENA campaign page 3
Brand Campaign Multi-channel Full campaign system — print, digital, environmental

Apellis

New Business Pitch · 2020

Strategic pitch deck and brand positioning for Apellis Pharmaceuticals — crafted to win new business.

Apellis pitch page 3
Apellis pitch page 8
Apellis pitch page 10
Pitch Deck Brand Strategy New business presentation — positioning, strategy, creative vision

Packaging

Tactical System · Print

A comprehensive tactical packaging system — from copy strategy through finished production across multiple formats.

Packaging tactics page 2
Packaging tactics page 3
Packaging tactics page 5
Packaging tactics page 7
Packaging tactics page 9
Packaging tactics page 13
Packaging tactics page 15
Print System Tactical 15-piece packaging tactics program

Digital

Social Advertising · Facebook

Performance-driven Facebook carousel and single-image ad sets designed for reach, engagement, and conversion.

VOC ELW page 1
VOC ELW page 2
VOC ELW page 3
VOC / ELW Voice-of-customer informed campaign executions
FB ad v1
FB carousel v3
FB carousel variant
FB carousel TMIK
FB ad carousel B
Paid Social Facebook Carousel Multi-variant ad units — A/B tested creative
Aubagio billboard 5
Screen shot awareness
Screen shot awareness 2
OOH Digital Out-of-home and digital display